Dino was actually a sub-brand of Ferrari under which rear-wheel drive sports models were built with V8 and V6 mid-engines. It was an attempt by the company to market sports cars at a relatively low cost between 1968 and 1976 in order to be able to compete with the Porsche 911. The Ferrari name was only used for the premium V-12 and flat 12 models until 1976, when the 'Dino' brand name was withdrawn to market the Ferrari brand more widely.
The brand is named after the son of Ferrari founder Enzo Ferrari, who died of a muscle disease at the age of 24. The naming of the Dino models indicated the cylinder capacity in combination with the number of cylinders. The 246 was therefore a 2.4-liter 6-cylinder and the 308 a 3.0-liter 8-cylinder. The Dino 246 was the first Ferrari model to be produced in high numbers. The model is praised by many for its intrinsic driving qualities and groundbreaking design and is now on various lists, including the top 10 of the 'Greatest Ferraris of all time'. The Dino is without doubt one of the most iconic cars ever produced by Ferrari and today the model is a highly sought after car for serious collectors.